战略传播管理 Master of Strategic Communications Management

The Master of Strategic Communications Management provides professional skills, specialist knowledge and key capabilities relevant to career pathways in a wide range of strategic communication related fields. This industry-focused degree develops core competencies in critical areas of advocacy and persuasion, crisis communications and media management, audience research and data analytics which can be applied to the government, corporate, not-for-profit and community sectors. Drawing on best practices locally and globally, graduates will be equipped to build effective and ethical communication strategies across local and international cultures.