智慧文化旅游 Master of Social Sciences in Smart Cultural Tourism

The Master of Social Sciences in Smart Cultural Tourism programme equips students with a comprehensive understanding of the cultural dimensions of tourism and their significance for the industry and local communities. Students learn to synthesise cultural and historical knowledge to craft engaging interpretive narratives and authentic tourism experiences. The programme covers the fundamental principles of immersive, interactive, and intelligent technologies and their applications in deepening cultural experiences globally. Students develop skills in applying smart technologies to create cultural tourism products and use project management skills to orchestrate sustainable cultural tourism initiatives within the smart city ecosystem.