跨文化交流与国际市场营销 MA Cross-Cultural Communication and International Marketing

The Cross-Cultural Communication and International Marketing MA offers theory, research, and practical training. This covers international and intercultural communication, as well as approaches to understanding areas such as marketing theories, global communications, and brand management. The International Marketing pathway is a specialism on the Cross-Cultural Communication MA. Academic staff in politics from Newcastle University Business School (NUBS) deliver this specialist pathway.